KFC Willing to Fill Potholes if Company can Brand its Work

Why did the fried-chicken maker cross the road? To fill the potholes, of course.

The folks at K[entucky] F[ried] C[hicken] recently cooked up an appetizing offer for cash-strapped cities: The restaurant chain will fix crater-ridden streets for free if they're allowed to brand repairs with a chalked-on message saying that the road has been "Re-Freshed by KFC."

Company president Roger Eaton put the deal on the table last week in an open letter to America's mayors. KFC intends to select four towns to receive "a smooth drive that is fit for a colonel."

KFC started the project in its hometown of Louisville, Ky., to market its "Fresh Tastes Best" campaign. A "professional road repair crew" performs all of the work, filling the holes with asphalt.